Why Glass Protection Plans Are a Smart Move for Dealerships

Glass protection plans aren’t just optional add-ons—they’re high-impact tools that help dealerships grow revenue and improve customer satisfaction. With Canadian roads facing increasing wear from gravel, salt, and debris, windshield and glass damage has become one of the most common—and frustrating—vehicle issues.

By offering glass protection as part of your dealership’s warranty lineup, you position your team as a proactive, customer-first operation while creating new revenue opportunities.

What Is Glass Protection?

Glass protection plans typically cover the repair or replacement of windshields and other automotive glass damaged by road hazards or debris. Coverage often includes:

• Windshield chip repairs or full replacements

• Front side window damage

• Fast turnaround with no out-of-pocket cost for customers

This type of protection provides peace of mind and adds tangible value at the point of sale. Customers appreciate having a seamless, in-house solution rather than dealing with third-party auto glass vendors later.

Benefits for Canadian Dealerships

For dealerships, the impact goes beyond customer experience. Here's how glass protection helps your business:

• Increases per-unit revenue through bundled F&I packages

• Improves retention by giving customers a reason to return to your service department

• Differentiates your offering in a competitive retail market

How to Sell Glass Protection Effectively

Selling these plans is about solving a real pain point—not just upselling.

Proven sales tactics:

• Use local context. Reference regional road hazards (e.g., Alberta gravel, Ontario salt, Quebec potholes) to make protection feel essential.

• Create urgency. Emphasize how one chip today could mean a $700 windshield replacement tomorrow.

• Bundle strategically. Include glass protection in care packages with extended warranties or rust protection.

Make sure your sales team knows the product inside and out. A confident explanation makes all the difference in closing rates.

F&I Integration: Where the Real Money Is

Glass protection belongs in your F&I department—not as an afterthought. The most successful dealerships:

• Train F&I managers to present it alongside extended warranties

• Use digital menu selling to showcase value clearly

• Incentivize teams based on plan attachment rates

Maximizing Profitability

Profitability is about more than sales volume—it’s about margin, efficiency, and satisfaction. Here’s how to make it count:

• Tiered pricing based on customer profile or geography

• Customer testimonials to reduce objections and build social proof

• Post-sale follow-up to ensure service appointments are booked when chips occur

These tactics reduce cancellations, increase plan usage, and improve long-term customer engagement.

Drive Loyalty and Revenue with Auto Shield Canada

Glass protection isn’t just a nice-to-have—it’s a loyalty driver and profit center. Auto Shield Canada partners with dealerships to deliver high-quality protection plans tailored to your sales process.

✅ Boost per-unit profit
✅ Improve CSI scores
✅ Differentiate your F&I offering

Ready to unlock your dealership’s potential?

Disclaimer:
The information provided is for illustrative purposes only and does not constitute personalized insurance or F&I advice. For custom recommendations, please speak to our licensed advisors.

How Canadian Dealerships Can Sell More Extended Warranties — Without Sounding Like a Salesperson

Extended warranties aren’t just a bonus upsell — they’re a loyalty-builder, a revenue generator, and a service differentiator for Canadian dealerships. But selling them effectively takes more than a script and a handshake.

If you're looking to improve your F&I conversion rates while creating real value for customers, here’s how top-performing dealerships in Canada are making extended warranties a win-win for everyone.

1. Lead with Transparency, Not Tactics

Canadian consumers are increasingly cautious about extended warranty products. To earn their trust, dealerships must be completely transparent about coverage and cost.

Use clear, jargon-free explanations. Provide side-by-side breakdowns of what’s included and what’s excluded. Use real-life examples to highlight value — such as common repair costs in your region. For example, showing that a transmission repair can cost over $1,400 in Toronto makes the decision more concrete.

Whenever possible, personalize the conversation with stories from real customers and demonstrate the financial impact of warranty coverage in relatable terms.

2. Train Sales Staff to Act as Advisors

Effective warranty sales start with how the product is presented. Leading Canadian dealerships are rethinking their sales training. Instead of focusing on aggressive tactics, they’re building teams that act more like consultants.

Regular training sessions, including role-playing with realistic buyer scenarios, help sales teams feel confident and natural. Encourage staff to ask thoughtful questions about driving habits, ownership goals, and service expectations.

The most successful teams are those that align the warranty discussion with the customer’s lifestyle, budget, and needs.

3. Make the Financing Work Smarter

Cost is often the top reason a customer hesitates on warranty coverage. By offering flexible financing options, dealerships can make the purchase feel manageable and stress-free.

Consider bundling the warranty cost into the vehicle loan to spread it over time. Promote interest-free options for a set period or seasonal warranty promotions. These strategies make the value clear and reduce friction at the point of sale.

Tailoring financing to local buyer behaviors and average income levels also helps improve closing rates in competitive regions.

4. Digitize the Warranty Process

Modern buyers expect convenience and control. Dealerships using digital presentation tools during the F&I process consistently report higher close rates and better customer satisfaction.

Allow customers to explore warranty options at their own pace using tablets, in-office kiosks, or post-visit digital summaries. This method not only builds trust but also reduces the likelihood of cancellation or post-purchase regret.

Adding short explainer videos or digital brochures can further simplify the buying decision and create a more professional, seamless experience.

5. Maintain a Relationship Post-Sale

The warranty conversation shouldn’t end once the papers are signed. Ongoing customer engagement drives satisfaction and future service revenue.

Set reminders for scheduled maintenance tied to the vehicle’s coverage. Offer exclusive perks for warranty holders — like discounted seasonal services or loyalty credits. Make occasional check-ins part of your service routine to demonstrate the dealership’s commitment to customer care.

Customers who feel supported after the sale are more likely to return for future service and to recommend the dealership to others.

Conclusion: Build Trust, Not Just Sales

Selling extended warranties at a Canadian dealership isn’t about pressure — it’s about helping customers make smart, confident decisions. By focusing on education, transparency, flexible financing, and follow-up support, dealerships can transform warranty sales into long-term customer relationships.

Auto Shield Canada helps Canadian dealerships achieve exactly that — with training, tools, and warranty solutions designed specifically for our market.

Want to Improve Your Warranty Close Rate?

Connect with Auto Shield Canada to learn how we help F&I teams succeed with real strategies and practical support that deliver measurable results.

Why Every Canadian Driver Needs Roadside Assistance: What’s Covered & How to Choose the Right Plan

Breaking down on the side of the road is frustrating and often unsafe — especially in Canadian weather or remote regions. Whether it’s a dead battery in Winnipeg, a flat tire in Mississauga, or running out of gas on a highway in Alberta, unexpected car trouble can quickly derail your day.

That’s where roadside assistance becomes essential. A comprehensive roadside assistance plan provides timely, professional help when you need it most, offering peace of mind on every drive — whether you're commuting to work or taking a cross-country road trip.

What Is Roadside Assistance?

Roadside assistance is a service designed to support drivers when their vehicle experiences mechanical problems or minor breakdowns. These services are delivered on-site and typically include:

• Towing to a repair facility when your vehicle can't be fixed on the spot

• Tire changes when you have a flat and need a spare installed

• Jump starts for dead batteries, especially common in cold Canadian winters

• Fuel delivery when you run out of gas on the road

• Lockout services to regain access to your vehicle if your keys are locked inside

Having this protection means you’re never truly alone when car trouble strikes — even in rural areas or during off-hours.

Why Roadside Assistance Matters for Canadian Drivers

Roadside assistance is more than convenience — it's a safety net, especially in a country with long distances, diverse terrain, and harsh seasonal conditions.

Key Benefits Include:

• Faster Help: Professional support often arrives much faster than relying on a friend or searching for a local tow service.

• Safety and Security: Getting stuck on the shoulder of a highway or in sub-zero temperatures is dangerous. Roadside assistance reduces that risk.

• Peace of Mind: Drivers and families travel with more confidence knowing help is just one call away.

If you frequently drive in rural regions or take long trips, a plan with wide coverage across Canada is especially important.

How to Choose the Right Roadside Assistance Plan

Not all plans are created equal. When evaluating your options, consider the following:

1. Coverage Area
Make sure the provider services the areas you travel most — including remote routes, not just major cities.

2. Included Services
Look for a plan that covers more than just towing. The best plans also include battery boosts, lockout assistance, fuel delivery, and tire service.

3. Response Times
Choose providers that prioritize fast arrival times. A quicker response means less time spent stranded on the roadside.

4. Cost vs. Value
While basic plans are budget-friendly, comprehensive plans typically offer better protection and save more time and money in the long run.

Comparing Basic vs. Comprehensive Roadside Assistance

Here’s how common plan types stack up:

• Basic Plans: Towing and jump-starts; limited service coverage

• Standard Plans: Adds fuel delivery and lockouts

• Comprehensive Plans: Includes all services with expanded coverage areas, higher service limits, and shorter wait times

For drivers in Canada, comprehensive plans are often the best fit — especially considering long distances, extreme weather, and potential isolation during breakdowns.

Real-World Scenarios Where It Pays Off

Roadside assistance proves its value in countless everyday situations:

• Flat tire in heavy traffic: Avoid the risks of changing a tire on the shoulder

• Dead battery in winter: Skip waiting in freezing temperatures for a boost

• Locked out in a parking lot: Get quick access without damaging your car

• Ran out of gas during a trip: No walking required — fuel comes to you

Having a plan in place turns a crisis into a manageable inconvenience.

Why Choose Auto Shield Canada

As a leading wholesale warranty provider, Auto Shield Canada offers roadside assistance packages tailored to the needs of Canadian drivers. Our plans combine fast response times, nationwide coverage, and reliable service you can trust — whether you're a dealer looking to protect your customers or a driver seeking peace of mind.

Final Thoughts

Roadside assistance is more than an optional add-on — it’s an essential part of responsible driving in Canada. It protects your time, your safety, and your sanity when the unexpected happens.

To explore affordable, high-coverage roadside assistance plans that fit your driving habits, visit Auto Shield Canada today.

Disclaimer: The information provided in this article is intended for illustrative purposes only and should not be considered actual insurance advice. Please consult a licensed insurance professional for personalized recommendations.

Paint Coverage for Cars in Canada: What It Is, What It Covers, and Why It Matters

Keeping your car looking new isn’t easy — especially in Canada, where salt, debris, and changing weather can do serious damage to your paint. Over time, even careful drivers face scratches, fading, rust, or environmental wear. A paint protection plan helps you stay ahead of these issues by covering repairs and maintaining your vehicle’s exterior.

What Is Paint Coverage?

Paint coverage is a specialized service contract that helps pay for the repair or maintenance of your car’s paint when it’s damaged by everyday hazards like scratches, chips, and oxidation. By protecting your vehicle’s appearance, this coverage helps retain resale value and saves you from out-of-pocket expenses that can add up quickly.

Unlike cosmetic detailing or DIY kits, paint coverage is often included in dealership protection packages or offered by providers like Auto Shield Canada.

Common Paint Damage Scenarios

Understanding what causes paint damage is the first step in knowing why coverage is valuable. Common issues include:

• Scratches and Chips from road debris, shopping carts, or keys

• Fading and Oxidation due to prolonged UV exposure

• Rust that forms when paint damage exposes bare metal

• Environmental Hazards like bird droppings, acid rain, and tree sap

Left untreated, even minor damage can turn into major cosmetic and structural problems.

How Paint Coverage Protects Your Vehicle

Here’s what paint coverage typically offers:

• Cost Savings: Helps cover expensive paint repairs, touch-ups, and rust prevention

• Aesthetic Preservation: Keeps your car looking newer, longer

• Rust Protection: Prevents surface damage from spreading to the frame

• Peace of Mind: You don’t have to worry every time your car gets scratched or exposed to the elements

Some programs also bundle paint coverage with interior protection or appearance packages, offering full cosmetic care.

Types of Paint Protection Plans

Paint protection plans vary by coverage level. Here's a breakdown of typical options:

1. Basic Paint Protection
Covers minor chips and surface scratches. Ideal for new cars in low-risk environments.

2. Advanced Plans
Adds protection against fading, oxidation, and limited environmental exposure. May include periodic maintenance treatments.

3. Comprehensive Protection
Offers full cosmetic coverage including repairs for rust, environmental stains, fading, and detailing. These plans often bundle with other vehicle protection products and are popular with dealerships.

Choosing the Right Paint Protection Plan

Consider the following when selecting a paint coverage plan:

• Where You Drive: Urban areas mean more scratches. Rural areas bring more gravel and salt.

• How You Store Your Car: Covered parking reduces UV damage. Outdoor parking increases risk.

• Your Vehicle’s Age: Newer vehicles benefit most from cosmetic protection to retain value.

• Budget: A premium plan may cost more upfront but could prevent high repair bills later.

If you’re a dealership offering warranty programs, a paint protection plan is an easy upsell that delivers real value to your customers. Learn how to integrate these options with your F&I strategy.

Real-World Use Cases

Here’s when it makes sense to use your paint coverage:

• Accidental Scratches from keys, door dings, or car washes

• Weather Damage after hail, freezing rain, or sun exposure

• Bird Droppings or Tree Sap that leaves chemical stains

• Post-Road Trip Touch-Ups for gravel, bugs, and salt

• Seasonal Maintenance as part of routine detailing

Timely repairs prevent long-term damage — and good coverage ensures they’re handled without financial stress.

Maintenance Tips That Support Your Paint Warranty

In addition to coverage, basic maintenance helps keep your paint in top shape:

• Wash biweekly using pH-neutral car soap

• Apply wax every 3–4 months to shield against UV and moisture

• Park in covered areas or use a weatherproof car cover

• Address chips or scratches immediately before rust develops

Routine care, backed by a protection plan, offers a complete approach to maintaining your car’s appearance.

Final Thoughts

Paint coverage is a smart investment for Canadian drivers looking to preserve vehicle value and appearance. Whether you’re protecting a brand-new model or extending the life of your current ride, coverage helps reduce stress and long-term costs.

Want to learn more about dealership-ready paint protection solutions? Contact Auto Shield Canada for tailored appearance protection programs and warranty products.

Disclaimer: The information provided in this article is for illustrative purposes only and should not be considered actual insurance advice. For personalized guidance, please consult a licensed broker.

How to Choose the Best Car Extended Warranty in Canada: Types, Benefits & Buying Tips

Finding the right extended car warranty in Canada can protect your vehicle from costly repairs and provide valuable peace of mind. Whether you drive an older vehicle or just want extra coverage after your manufacturer’s warranty expires, choosing the right plan can save you time, money, and frustration down the road.

What Is an Extended Warranty?

An extended warranty is a service contract that kicks in after your original manufacturer’s warranty expires. It helps cover the cost of repairs for major components like your engine, transmission, electrical systems, and more — depending on the plan you choose.

These warranties are available from manufacturers, dealerships, and third-party providers like Auto Shield Canada. Most offer flexible options so you can find coverage that fits your driving habits and budget.

Key Benefits of an Extended Car Warranty

1. Cost Protection: Avoid out-of-pocket expenses on major repairs, which can cost thousands without a warranty.

2. Peace of Mind: Drive confidently knowing you’re protected if something goes wrong.

3. Increased Resale Value: Vehicles with active warranty coverage are more appealing to used car buyers.

4. Additional Perks: Many plans include extras like 24/7 roadside assistance and rental vehicle coverage.

Types of Extended Warranty Plans in Canada

When evaluating your options, it’s important to understand the three main types of coverage plans:

1. Powertrain Warranty
Covers essential components like the engine, transmission, and drivetrain. It's the most affordable but provides limited protection.

2. Comprehensive (Bumper-to-Bumper)
Covers nearly everything except wear-and-tear parts (e.g., brakes, tires). It offers the highest level of protection.

3. Component-Specific Coverage
These plans focus on select systems — such as air conditioning or electrical — and can be customized to match your vehicle’s needs.

What to Consider When Choosing a Plan

Coverage Terms and Mileage Limits
Extended warranties come with set durations (e.g., 3, 5, or 7 years) and mileage caps (e.g., 60,000 to 200,000 km). Choose a term based on how long you plan to keep the vehicle and how much you drive annually.

What’s Covered — and What’s Not
Always review the fine print. Some plans exclude items like electronics or seals and gaskets. Ask for a sample contract and examine it closely.

Transferability and Cancelation
Good plans allow you to transfer coverage to a new owner — a big plus when selling your car. Look for flexible cancelation policies in case your needs change.

Tips to Get the Best Deal

1. Compare Multiple Providers
Don’t settle for the first quote. Compare pricing, inclusions, and customer service reputation. Third-party providers like Auto Shield Canada often offer more flexibility than manufacturer plans.

2. Read Customer Reviews
Look for unbiased feedback from drivers like you. Online forums and third-party review sites reveal how providers handle claims and treat customers.

3. Ask the Right Questions
Before signing, ask:

• What repairs are excluded?

• How is a claim submitted and approved?

• Is service restricted to certain shops?

Answers to these questions can make or break your experience later.

Is an Extended Warranty Right for You?

Extended warranties are a smart choice for:

• Drivers with high-mileage vehicles

• Used vehicle buyers without existing coverage

• Anyone planning to keep their vehicle beyond the original warranty period

If you’re a dealership looking to improve your F&I offering, learn how to boost warranty sales.

Final Thoughts

Choosing the best car extended warranty in Canada starts with understanding your vehicle’s needs and comparing your options. With the right plan in place, you can enjoy the road with confidence — knowing you're protected from unexpected repair bills.

Ready to protect your investment? Contact Auto Shield Canada to learn more about our customizable extended warranty plans for drivers and dealerships across Canada.

Disclaimer: The information provided in this article is intended for illustrative purposes only and should not be considered actual insurance advice. For personalized recommendations, consult a licensed insurance advisor.

Maintaining pristine wheel condition is crucial for customer satisfaction and vehicle safety. However, wheels are susceptible to damage from potholes, curbs, and road debris, leading to unexpected repair costs and potential customer dissatisfaction. This is where offering comprehensive wheel protection plans becomes a valuable asset for your dealership.

Wheel protection plans alleviate customer concerns about unforeseen expenses related to wheel damage. Whether navigating rough roads or encountering unexpected hazards, these plans ensure customers are covered, fostering trust and repeat business. This not only enhances customer satisfaction but also drives service department revenue through repairs and replacements.

Understanding the value of wheel protection and how it benefits customers empowers your dealership to offer informed solutions. By integrating these plans into your sales and service offerings, you can ensure enhanced dealership profitability.

What Is Wheel Coverage?

Definition and Types of Wheel Coverage

Wheel coverage is a special insurance plan that covers the cost of repairing or replacing the wheels if they get damaged. It goes beyond standard car insurance, which might not cover such specific issues. This coverage is essential for protecting the wheels from various road hazards.

Types of wheel coverage include:

• Repair Coverage: This covers the cost of repairing damages like bends or cracks in the wheels.
• Replacement Coverage: If the wheel is beyond repair, this type covers the cost of a new wheel.
• Comprehensive Coverage: This combines both repair and replacement, offering the most extensive protection.

By securing the correct type of wheel coverage, you can ensure that your customers are financially protected in case of unexpected wheel damage. Knowing what is covered under each type helps you choose the best plan for your customer’s needs.

Why You Need Wheel Coverage for Your Dealership

Offering wheel protection plans is a strategic move for any dealership looking to boost revenue and enhance customer satisfaction. Firstly, every drive exposes wheels to risks like potholes, road debris, and curbs, leading to potential damage.

By providing wheel coverage, you're offering customers a valuable solution that protects them from unexpected repair or replacement costs. This immediately adds value to your sales package.

Secondly, wheel repairs and replacements can be a significant financial burden for customers. Without coverage, they face potentially high out-of-pocket expenses, which can lead to dissatisfaction and decreased loyalty.

Offering a wheel protection plan addresses this concern, demonstrating your dealership's commitment to customer financial well-being, particularly for those who frequently drive or navigate challenging road conditions.

Finally, wheel coverage provides customers with invaluable peace of mind. Knowing their wheels are protected allows them to drive with greater confidence, reducing anxiety about potential damage and costly repairs.

This peace of mind translates to increased customer loyalty, fostering long-term relationships and repeat business for your dealership.

Key Benefits of Wheel Coverage

Protection Against Damage

A key selling point for wheel coverage is its robust protection against a wide range of damage, directly addressing customer anxieties. Whether a customer faces a pothole-induced crack or a curb-related scrape, this coverage ensures repairs and replacements are managed smoothly, minimizing customer stress. This proactive protection removes concerns about road conditions and unexpected obstacles, which is a significant selling advantage.

Furthermore, wheel damage varies from minor cosmetic issues like scuffs and scratches to critical structural problems like cracks and bends.

Our wheel coverage addresses both. This comprehensive approach not only maintains the vehicle’s aesthetic appeal, boosting customer satisfaction, but also safeguards its structural integrity, driving service department revenue through necessary repairs and replacements.

By showcasing this comprehensive protection, you're not just selling a plan; you're selling peace of mind and long-term vehicle health, leading to increased customer retention and service profitability.

Cost Savings on Repairs and Replacements

A powerful selling point for wheel coverage is the substantial cost savings it offers customers. Without it, even minor wheel repairs can lead to significant expenses. A major crack or bend can necessitate a full-wheel replacement, resulting in a hefty bill.

By offering wheel coverage, you're providing customers with a financial shield, protecting them from these unexpected and costly repairs.

Moreover, many of our wheel coverage plans include valuable perks like complimentary tire rotations and balancing. These services not only maintain the wheels and tires but also extend their lifespan and performance.

By leveraging these benefits, customers can avoid future, more costly repairs, ensuring their vehicles remain in optimal condition. This positions your dealership as a proactive partner in vehicle maintenance.

Ultimately, wheel coverage provides customers with financial peace of mind. Knowing they're protected from large, unforeseen expenses allows them to allocate their budget to other priorities.

Common Wheel Damages Covered

Potholes, Curbs, and Road Debris

Wheels face many hazards on the road, with potholes, curbs, and road debris being the most common causes of damage. Potholes can cause severe damage, such as cracks or bends in the wheel, making repairs necessary. Curbs can scrape and scratch the wheel surface, affecting both function and appearance. Road debris, like rocks and sharp objects, can also cause punctures or cracks.

Wheel coverage ensures these types of damages are covered, taking care of the repair costs. Whether a wheel needs to be fixed or replaced altogether, having coverage helps avoid the high costs associated with these repairs.

Cosmetic Damage vs. Structural Damage

Wheel damage can be either cosmetic or structural. Cosmetic damage includes scratches, scuffs, or paint damage that affects the appearance of the wheels. While not affecting the wheel's function, it can detract from the overall look of the vehicle. Wheel coverage often includes repairs for these minor damages, keeping the wheels looking their best.

Structural damage is more serious. This includes cracks, bends, or any damage that affects the wheel's integrity. Structural issues can compromise safety, making it crucial to address them quickly. Wheel coverage helps by covering the costs of repairing or replacing wheels with structural damage, ensuring the vehicle remains safe to drive.

How to Choose the Right Wheel Coverage Plan

Comparing Plans and Providers

Choosing the right wheel coverage plan involves comparing different plans and providers. Start by looking at what each plan covers. Some plans offer more extensive coverage, while others focus on affordability. Compare the details to see which plan best meets your needs.

Check customer reviews and ratings to get a sense of each provider's reputation. A reliable provider will have good reviews and a track record of customer satisfaction. Look for additional benefits like free tire inspections or roadside assistance, which can add extra value to the plan.

Understanding Terms and Conditions

Reading the terms and conditions of any wheel coverage plan is essential. Check what types of damage are covered and any exclusions. Understanding these details can prevent surprises when you need to make a claim. Look for information on claim limits, deductibles, and the process for submitting a claim.

Make sure to understand any maintenance requirements for the coverage. Some plans require regular inspections or specific upkeep to remain valid. Knowing these terms helps you keep your coverage in good standing and ensures you can take full advantage of the benefits.

Conclusion

Offering wheel coverage isn't just a sale; it's a valuable investment in customer peace of mind and long-term vehicle health. By educating your customers on the benefits and coverage details, you empower them to make informed decisions.

Providing wheel coverage allows your customers to drive with confidence, knowing their wheels are protected from the common hazards of the road. This peace of mind translates directly to a more enjoyable driving experience and strengthens their relationship with your dealership.

Partner with reputable commercial auto warranty providers in Canada to provide your customers with the best wheel protection options. Explore the comprehensive wheel coverage plans available through Auto Shield Canada and find the perfect solutions to meet your customers' needs. Contact us today to learn more about our leading protection programs! 

Disclaimer: The information provided in this article is intended for illustrative purposes only and should not be considered as actual insurance advice. Our articles offer insights and general guidance on various insurance topics; however, they do not substitute professional advice tailored to your specific circumstances. For expert, personalized insurance advice and solutions, please contact our licensed insurance brokers.